← Connect: your blog and Google
Connect: your blog and Google · · 3 min · 6 steps

How to install and verify the Google Analytics tag

Copy your Google Analytics tag from Munshi, paste it into your site and click Test. Once Munshi finds it, your site traffic shows on Results.

Before you start

  • Google Analytics connected, with a property chosen. How to connect Google Analytics shows how.
  • Access to edit your site's pages or theme, where the tag goes.

  1. Open the Google Analytics panel

    Click Settings, then Integrations, and open Analytics & Search Console. Until Munshi finds your property's tag on your site, the panel reads Needs tag verification. Not verified yet says your site traffic stays hidden until then.

    The Google Analytics panel reading Needs tag verification, with Install the tracking tag below it.

  2. Copy the snippet

    The tag is a short piece of code that counts visits to your site. Under Install the tracking tag, Munshi shows Google's standard tag with your property's Measurement ID already in it. Click Copy, and Munshi says Copied.

    The tracking tag snippet with the Measurement ID G-4NLW8Q2KTD, and the Copied message.

  3. Paste it into your site

    In your site builder or theme, paste the snippet into the <head> of every page, as the panel says. Publish the change. If the tag is already on your site, go straight to the test.

    The instruction to paste the tag in the head of every page on your site, above the snippet.

  4. Test your site's address

    Check that the field holds the address of a page on your site, such as https://northloom.co. Click Test. Munshi opens that page and looks for your Measurement ID in it.

    The address field holding https://northloom.co beside the Test button, above the Not verified yet line.

  5. See it verified

    When the tag is found, Munshi says Tag found and the panel reads Connected. It shows a Verified badge, the time of the check and the address Google Analytics is tracking.

    The Verified badge with the time of the check, and Google Analytics is tracking https://northloom.co.

  6. See your site traffic on Results

    Close Settings and open Results. Where it offered Connect Google Analytics, the card now counts the people who landed on your site. The first time, it can read Reading your Google numbers for a moment.

    The Results overview card reading 603 people landed on your site.

Where you are now

Munshi has found your tag, so Google Analytics counts on Results. You see the people who landed on your site, and the visits AI assistants sent them.

If something goes wrong

“Couldn't find the tag on that page yet. Make sure it's installed, then test again.”

Check that the snippet is on that page and the change is published, then click Test again. Munshi opened the page and your Measurement ID was not in it.

“Couldn't find a web data stream on this property.”

Add a web stream to the property in Google Analytics, or add a new property from Munshi, then test again. The property has no website stream, so there is no Measurement ID to look for.

Results still offers Connect Google Analytics

Open the Google Analytics panel in Integrations and click Test. Results shows your site traffic once the tag passes. Until then, the tag is not verified.

Related guides

Try it on your own brand this week.

Munshi Social, the AI content marketing engine for small teams, plans, writes, publishes, and tracks your blog and socials. The guide above shows the real app, not a mock-up.

Start your workspace