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Writing and publishing the blog · · 1 min · 6 steps

How to check demand for your keywords

Click Check demand on a focus area's keywords. Munshi asks Google's autocomplete about each one and ticks the keywords people really search for.

Watch it done in 48 seconds here, or on YouTube. The steps below follow the same order as the video.

Before you start

  • Google Search Console connected in Settings, under Integrations, and reporting searches for your site. The keyword editor opens from those searches.
  • A focus area with keywords in your strategy.

  1. Open Strategy

    In Blog, click the Strategy tab.

    The Blog page with the Strategy tab outlined in red.

  2. Click Write more about one

    You're being found for lists the Google searches that brought people to your site in the last 28 days. Each shows the clicks it earned. Click Write more about one to open the keyword editor.

    The You're being found for strip with four searches, their clicks and the Write more about one button, outlined in red.

  3. Expand the focus areas

    The editor lists your focus areas as cards. Click Expand all above them to open every card.

    The focus area cards with Expand all outlined in red.

  4. Open a focus area's keywords

    On the focus area you want to check, click 2 Keywords. The number at the end of the row is how many keywords it holds.

    The Keywords row of the card Caring for wool so it lasts a lifetime, holding 5 keywords, outlined in red.

  5. Click Check demand

    Click Check demand above the keywords. Munshi asks Google's autocomplete, the suggestions Google shows as you type, about each one. It costs nothing from your plan and uses no AI model.

    The Check demand button outlined in red above five keywords.

  6. See which keywords people search

    Each keyword Google completes gets a tick. Munshi says how many of the list appear, here 4 of 5. A keyword without a tick is one people rarely type, so swap it for one they do.

    Four keywords with a tick and stop wool pilling without one, beside the message 4 of 5 appear in Google autocomplete, outlined in red.

Where you are now

You know which of the focus area's keywords people really type into Google. The ticks stay while the editor is open, so check again after you change the list.

If something goes wrong

There is no Write more about one button

Connect Search Console and wait for Google to report searches for your site. Until then the strip offers Connect Search Console, or says Google has no clicks to report for the last 28 days.

“Too many demand checks this hour. Try again in a bit.”

Wait a little and check again. A workspace can run 30 checks an hour. Your keywords are not affected.

“Couldn't reach Google autocomplete to check demand. Try again in a moment.”

Try again in a moment. Google did not answer for any of the keywords. This is a connection problem, not a verdict on your keywords.

Only the first 30 keywords were checked

Delete the keywords you have ruled out, then check again to reach the rest. One check reads the first 30 keywords of a focus area and says so.

Related guides

Try it on your own brand this week.

Munshi Social, the AI content marketing engine for small teams, plans, writes, publishes, and tracks your blog and socials. The guide above shows the real app, not a mock-up.

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